Superior Value with a Personal Touch

Our Company Started in Amsterdam

Seventy-nine years ago, a Dutch high school teacher and sports coach by the name of Roelof Postmaa took his senior class on a trip to France. The students had a wonderful time and more trips followed. Then, the parents of students asked Mr. Postmaa to organize a trip for them. These early beginnings seeded the tour operating business now known as Image Tours Inc..

Image Tours in the U.S.A.

In 1960 Mr. Postmaa’s son, Roelof (Rudy) Postmaa Jr. opened an office in Grand Rapids, Michigan, with the purpose of offering affordable European tours to American travelers. In 2002, Rudy transferred the management of Image Tours to his daughter and son-in-law, Monique and Mike Kasmauskis.

Superior Value with a Personal Touch

From the very beginning, the goal of Image Tours has been to provide "Superior Value with a Personal Touch." We have always remained loyal to this objective and continue to make every possible effort to provide a comfortable and gratifying travel experience at an affordable price. Our meticulous selection of hotels and service providers translates into the highest quality at the lowest price. In addition, we guarantee the Tour price at time of deposit and the Tour & Air inclusive price at time of final payment. See the Price Guarantee.

Heart of Europe® Experts

Image Tours specializes in fully escorted tours of Europe’s most popular countries. In addition to our signature HEART OF EUROPE® Circle Tour, we offer a variety of other European itineraries.

Vacation of a Lifetime

We believe that attention to detail makes the difference between just another tour and the "vacation of a lifetime." Menus for the included dinners are carefully planned in advance to assure variety and European flavor, while being mindful of foods our American travelers will enjoy. Although it is not customary at restaurants in Europe, Image Tours requests glasses or pitchers of tap water on the tables during the included meals. Our tour managers, hotels and other service providers are specially trained in providing smooth and comfortable check-ins and departures at the hotels. These are just a few examples of behind-the-scenes details that create a "vacation of a lifetime."

Europe through the Eyes of a European

All our tour managers are native Europeans and are committed to showing you ‘their’ Europe, from the time they greet you upon your arrival until the time you check in for your return flight to the USA. In addition to several European languages, all our tour managers speak English fluently.

What People Say About Image Tours

We pay close attention to our traveler’s comments. Please read the testimonials pages under each tour. These comments provide us with an invaluable tool to continue polishing our tours to perfection. Similar to the quality of a diamond being measured by the four C’s of Carat, Clarity, Color and Cut, we measure the quality of our tours by the four P’s of Planning, Preparation, Performance and Personal Touch.

Well-Balanced Itineraries

We strive for a happy balance between organized sightseeing and free time for relaxation and the pursuit of individual interests. The average time you spend on the motor coach between stops is usually less than two hours.

Pre-Tour Information

Image Tours is well-known for providing travelers with complete and thorough pre-tour Information, starting with Frequently Asked Questions. After Image Tours receives your deposit and Reservation Application, you will receive a Confirmation Packet, including the unique Image Tours Touroclopedia® trip preparation booklet. And, at least one week prior to departure, you will receive a comprehensive Trip Documents Packet to guide you through a smooth and enjoyable travel experience.  At Image Tours, we believe an informed traveler is a happy traveler.